A natal chart indicates your character traits, behavioral tendencies, hidden desires, and the directions your life might take. The data informing our algorithms - and your horoscopes - comes from NASA: if you can find out what time you were born, we can do the rest. Bringing astrology into the 21st century. Most horoscopes ask what month you were born. Co–Star asks what minute. Powered by AI that merges NASA data with the insight of human astrologers.
Co—Star, the astrology app known for its outlandish push notifications, has come under fire for a post related to the police brutality protests on their popular Instagram account:
hey everyone if you have the co—star app do me a favor and delete it right now. they turned the protests into a meme. they turned fighting for the end of police brutality & murder against black people into a MEME. pic.twitter.com/nfrn1AGgQv
— you // stina (@karolinaswitch) June 3, 2020
For those not in the Insta-astrology account 'scene,' many accounts follow this type of format: One scenario or prompt, with 12 different responses to correspond with the 12 different Zodiac signs. (Here's another example from Co—Star's account.)
In the now-deleted post, Co—Star made the prompt 'At the demo[nstration],' and assigned different roles to each sign. For example, Cancers would 'Bring lots of water bottles (NOT milk) to rinse out people's eyes' while Libras are 'demo buddies with five people they're 'talking to.'
The caption of the post read, 'Here are some demo tips. You can find more in story.'
this is the notif i got from them this morning 😐 pic.twitter.com/ZZ7doliiJM
— h (@rostylr) June 3, 2020
This memeification of the protests which have swept across the U.S. in the wake of the killing of George Floyd — a black man who died after three police officers pinned him down and one kneeled on his neck for nearly 9 minutes — didn't sit well with the app's followers. Screenshots went viral, as did calls to delete the app.
The post was deleted and replaced with an explanation by Co—Star:
A post shared by Co – Star (@costarastrology) on
'We thought that putting these important tips in a meme format would be a palatable way to share the things we’ve learned about keeping each other safe in the street,' the post reads. 'The intent was not to minimize the protests, but to make them feel less scary; to encourage people to take action.' They then shared other activists' posts on how to safely protest.
While some commenters applauded the app, others criticized Co—Star for not actually apologizing. 'Giving off a bit non-apology vibe,' said one commenter.
Hopefully if Co—Star learned anything from this, it's to not meme the fight to end inequality.
Co-star Astrology App Set Up
Mashable has reached out to Co—Star for comment and will update if received.